In this month’s One-on-One blog, ExpertFlyer talks with Chris Lopinto, President & Co-founder, ExpertFlyer, the premier air travel information tool that offers complete and efficient ways to access worldwide air travel information that can’t be found anywhere else. Access to real-time awards and upgrades, seat maps, and unpublished fair buckets, are only a few of the benefits ExpertFlyer brings to its subscribers.
During this special edition of One-on-One with ExpertFlyer, Chris will share details about ExpertFlyer’s Award-Winning Seat Alerts® feature, which the company announced is now available free to anyone who flies. As an expert in air travel, Chris will also discuss other topics of interest to many airline travelers, including trends in frequent flier programs and how to maximize your travels.

Chris-Lopinto, President & Co-founder, ExpertFlyer
“ExpertFlyer’s Seat Alerts feature is the fastest and easiest way for travelers to get out of the dreaded middle seat or even find a seat on a flight that is completely booked.”
– Chris Lopinto, president and co-founder of ExpertFlyer.com
Seat Alerts has been a popular feature among ExpertFlyer (paid) subscribers who want to avoid the “middle seat” at all costs and find a “preferred seat” when they fly. Tell us about the Seat Alerts service and why you’re offering this feature to everyone for free?
We realized that it really doesn’t matter how often or infrequent people travel; everyone hates the middle seat. While it’s true that our subscriber sweet spot has been the road warrior, business traveler, and frequent flier, we see an opportunity to cater to a larger piece of the air travel market. Offering free Seat Alerts allows us to “introduce” ourselves to the general consumer that may travel just a couple of times a year – students coming home from college; moms planning the family vacation; or grandparents visiting the grandkids.
If you have a ticket for a flight, but there are no seats available, Expert Flyer can let you know when there is one, so you have a seating assignment before you get to the airport. Our Seat Alerts feature currently monitors more than 120 airline carriers worldwide.
How many travelers annually are stuck in the middle seat?
We calculated that on average, 19% of all passengers are stuck in a middle seat, which represents hundreds of millions of passengers per year. Traveler comfort is an issue that isn’t always a priority to be addressed. With Seat Alerts, we hope to solve the simple, yet important issue, of not sitting where you want for a multi-hour flight.
How does the Seat Alerts feature work? Are their restrictions for the Free Version?
Today, securing seating assignments for flights requires passengers to have a ticket and restricts seat selection to only unoccupied seats. Passengers hoping to find a different seat would typically wait until check-in at the airport and hope a more desirable seat is available. ExpertFlyer’s Seat Alerts changes all that. Continue reading →